Close
A sales CRM built around calling, email and text, with an AI assistant called Chloe.
What Close does
Close is a CRM for people who sell by talking to prospects. Calling, email and texting are built in, so a rep can dial a lead, send a follow-up and log the whole thing without opening a second app.
Its newer addition is Chloe, an AI assistant that can follow up with cold leads, qualify prospects and book meetings. Close says more than 11,500 teams use it.
It is a focused tool. It does not try to be a marketing platform or a project manager, which is a plus if your day is mostly calls and a minus if you want everything under one roof.
Setup and learning curve
Most small teams are calling from it within a day. Workflows and dialer lists take a little longer to set up well.
Close pricing
Solo
- One user only
- Up to 10k leads
- No workflows or email open tracking
Essentials
- Unlimited users, contacts and leads
- Email, calling and SMS built in
- Team collaboration
Growth
- Automated workflows
- Power dialer
- Email open tracking and bulk email
Scale
- Predictive dialer
- Call coaching and unlimited recording storage
- Role-based access
On our check date Close showed a promotional discount. The list prices behind it were $19, $49, $109 and $149, so the numbers above may go up.
Calling and texting are passed through at cost. We saw about $0.02 a minute for outbound calls and about $1 a month per phone number, on top of the seat price.
AI features run on monthly credits, and the number of credits grows with each plan.
Currency: Prices are shown in USD as listed on the company's US pricing page. We have not checked local-currency prices yet.
Source: Close pricing page (Vendor page), checked 5 Oct 2026.
Is there a free plan?
No Close has no permanent free plan. It offers a 14-day free trial with no credit card needed, and a 30-day money-back guarantee after you buy.
Solo is the cheapest way in, but it is one user only. For a free plan with real use, look at HubSpot or Capsule.
Key features
Close integrations
Close lists email and calendar (Gmail, Microsoft 365, Google Calendar), meetings (Zoom, Calendly), calling (Twilio, JustCall, Ringover), enrichment (Clay) and Zapier. It also lists a WhatsApp connection.
Dozens of integrations plus Zapier. Commonly used:
Who is Close best for?
Sales teams that spend their day on calls, emails and texts
Small to mid-size sales teams
Agencies, software sales, home services, any team that sells by phone and email
Choose Close if…
- Your team sells by phone
- You want calling and texting inside the CRM
- You want an AI assistant for follow-up
Look elsewhere if…
- You need a free plan
- You want marketing tools in the same system
- You rarely call or text prospects
Close pros and limitations
Pros
- Calling, email and SMS in one place
- Strong dialer options for phone-heavy teams
- Clear plan ladder and unlimited users from Essentials up
- AI assistant that handles follow-up
- 30-day money-back guarantee
Limitations
- No free plan
- Call and text costs come on top of the seat price
- Workflows and email tracking are not on the cheapest plan
- Less suited to marketing-led teams
- Prices showed a promo on our check date, so they may rise
How teams use Close
Close alternatives
A simple, visual sales CRM built around the deal pipeline. Best for: sales-focused teams that want a simple visual pipeline.
See Pipedrive details →An affordable CRM from Freshworks with phone, email and chat built in. Best for: small and mid-size teams wanting a low entry price and built-in communication.
See Freshsales details →
All-in-one CRM with marketing, sales and support tools in one place. Best for: growing teams that want marketing, sales and support on one customer record.
See HubSpot details →Pricing comparison: Close and similar CRMs
| Tool | Free plan | Paid from | Trial | Price source |
|---|---|---|---|---|
| HubSpot | Yes | $20 /seat/mo | Yes | Company page |
| Salesforce CRM | Yes | $25 /user/mo | Yes | Company page |
| Zoho CRM | Yes | $14 /user/mo (annual) | Yes | Company page (₹); USD to re-check |
| Pipedrive | No | $14 /user/mo (annual) | Yes | Third-party, re-check |
| Freshsales | Not shown on pricing page | $9 /user/mo (annual) | Yes | Company page |
| Dynamics 365 Sales | No | $65 /user/mo (billed yearly) | Yes | Company page |
| Close | No | $9 /user/mo (promo price) | Yes | Company page |
| Less Annoying CRM | No | $15 /user/mo | Yes | Company page |
Prices show in your local currency where a company lists them. Tools without a local price stay in USD, so do not compare those rows number for number.
Entry prices are for the cheapest paid plan and use each company's own billing basis (annual or monthly, local currency), so compare them as a guide, not a quote.
Close user reviews
We only publish reviews from signed-in users with a real profile. We never write or buy reviews. If you use Close, be the first to share how it works for you.
Sign in to reviewClose FAQ
15 questions. Scroll inside the box to see them all.
Is Close CRM free?
No. There is no permanent free plan, but there is a 14-day free trial with no credit card needed.
How much does Close cost?
On our check date, with a promo showing, Solo was $9 per user per month, Essentials $35, Growth $99 and Scale $139. List prices were $19, $49, $109 and $149. Calls and texts are billed at cost on top.
Is Close good for small business?
Yes, especially for small teams that sell by phone. It is quick to learn and focused on selling.
Close or Pipedrive?
Close puts calling and texting inside the CRM. Pipedrive is built around a visual deal pipeline and is stronger as a pure pipeline tool.
Does Close have a built-in dialer?
Yes. Every plan includes calling. Growth adds a power dialer and Scale adds a predictive dialer.
What is Close?
Close is a sales CRM with calling, email and text built in, plus an AI assistant called Chloe that can follow up with leads and book meetings.
Who makes Close?
It was founded in 2013 by Steli Efti, Anthony Nemitz and Thomas Steinacher. The company is fully remote.
How much do calls and texts cost on Close?
They are passed through at cost. On our check date that was about $0.02 a minute for outbound calls and about $1 a month for a phone number, on top of the seat price.
Does Close offer a money-back guarantee?
Yes. Close lists a 30-day money-back guarantee after you buy, and a 14-day free trial that needs no credit card.
What is Chloe in Close?
Chloe is Close's AI assistant. It can re-engage cold leads, qualify prospects, send follow-ups and schedule meetings. All plans include access to it.
What is the difference between Essentials and Growth?
Growth adds automated workflows, a power dialer, email open tracking, bulk email, custom activities and advanced reporting. Essentials has unlimited users and the built-in email, calling and SMS.
What are the best alternatives to Close?
Pipedrive is stronger as a visual pipeline. Freshsales has a lower entry price. HubSpot has a free plan. Attio is more flexible. See our Close alternatives page for the full comparison.
Is Close funded by investors?
No. Close describes itself on LinkedIn as bootstrapped, profitable and 100% remote.
How many teams use Close?
Close's site says more than 11,500 teams use it and that it has handled over 2 billion calls, emails and texts.
Which tools does Close connect to?
Close lists Gmail, Microsoft 365, Google Calendar, Zoom, Calendly, Twilio, HubSpot, Zapier, Gong, Clay, JustCall and WhatsApp, plus ChatGPT and Claude.
Last updated: 6 Oct 2026. Spotted a mistake? See how we handle corrections.